Microsoft, AWS, Google Cloud Market Share Q3 2023 Results

Amazon Web Services, Microsoft, IBM, Alibaba and Google captured the most cloud market share during third quarter 2023 as worldwide spending on cloud infrastructure services surpassed $68 billion.

In aggregate, AWS, Microsoft and Google Cloud won a whopping 66 percent share of the worldwide cloud market in Q3 2023 as the three tech giant’s continue to tussle for leadership, according to new data from Synergy Research Group.

Worldwide enterprise cloud infrastructure services spending increased by $10.5 billion year over year in third quarter 2023, representing an 18 percent growth rate. This marks the fifth successive quarter in which the cloud market grew by between $10 billion to $11 billion from the prior year.

[Related: Microsoft Vs. Google Vs. AWS: Q3 2023 Cloud Earnings Face-Off]

“The relative scale of their cloud operations now shows Microsoft being twice the size of Google, with Amazon being almost equal to the other two combined,” said John Dinsdale, chief analyst and managing director at Synergy in an email to CRN.

CRN breaks down the top five cloud market share leaders on a global basis, alongside market share from the prior quarter as well as year over year market share numbers.

Global Cloud Market Impacted By AI

Before jumping into AWS, Microsoft, Google, IBM and Alibaba’s cloud market share, it’s interesting to note that Synergy Research Group cited artificial intelligence, specifically generative AI (GenAI) as a reason why cloud computing growth continues to explode in 2023.

“As an already massive cloud market keeps on growing, the year-on-year growth rate almost inevitably declines,” John Dinsdale, chief analyst and managing director at Synergy, told CRN via email. “But we are now starting to see a stabilization of growth rates, as cloud provider investments in generative AI technology help to further boost enterprise spending on cloud services.”

Dinsdale said it’s still early days for GenAI but the technology “will help to keep cloud growth buoyant over the coming years.”

Here are the top five cloud computing market share leaders as of Q3 2023.